The “Zig Zag” Principle

February 4th, 2008 by admin

One of the great discoveries that I have made while bootstrapping businesses for the past 20 years is what I refer to as the “Zig Zag” principle. Bootstrapping a business with limited financial resources requires business owners to “chase cash”. Conventional wisdom teaches that the shortest distance between startup and success is a straight […]

Does Your Work Really Matter?

January 16th, 2008 by Ron E. Porter

Connecting intrigues me. And connecting in a way that really matters compels me.
Throughout my career it is the one question that, well, uh, mattered. Peeling back the layers of time (not so easy for an old guy like me) it becomes clear it’s what my parents attempted to teach me by not just giving me […]

Growl At It

January 10th, 2008 by Erin Hattaway

I was on some entrepreneurial forums this morning reading over some concerns that people have as they maintain a full-time “job” while startin’ up a startup on the side. Most of them spoke to sleep (or lack thereof), commitment and effort they are able to give their day job, and enough focus and energy […]

Learning to Love our Limits

December 17th, 2007 by Shanna Gale

The last few weeks have been chaotic here in the office, and with things in life. In addition to working hard here, Erin and I are both about to face our last finals week of our undergraduate education. All of us are getting ready for the holidays, and I will be leaving town […]

The $5,000 Millionaire

December 15th, 2007 by admin

This past year I have taken a bit of a sabbatical from my entrepreneurial efforts in order to join with my friend and colleague, Ron Porter, and write a book. We have changed the name of the book multiple times. It started as The Entrepreneur Recipe Cookbook , then Bootstrap Business and now […]