Eating Own Cooking:
Last year my wife and I went on a little getaway to Las Vegas. We had booked our hotel online, and we got a great rate on your normal room at one of the nicest hotels in Vegas. When we checked in, the woman at the front desk took a liking to us. She saw that we were on a romantic getaway, and she mentioned that most of the regular rooms were booked for a business convention. As she handed us our key cards, she mentioned she had upgraded our room, adding, “I am not going to tell you about the room now. You can thank me later when you see it.”
When we opened the door to our room, we gasped. She had upgraded our $69 room to one of the presidential suites. It was on the twenty-seventh floor and had a 180-degree view of Las Vegas. The suite was 2,200 square feet. It came with an entryway, a formal dining area, a living area, a huge bedroom, and two bathrooms. My favorite part was the master bath suite. It had an all-glass shower and a huge hot tub that overlooked the city. And we did, indeed, thank this very kind front-end manager.
When I came back after this spectacular vacation with my wife, I was describing to Curtis this hotel we stayed in. At this point in our business, Curtis was still working full time in his other job, and we were not making the progress we wanted in this new partnership. As we chatted, it hit me that I knew what would motivate Curtis. He wanted to take his wife on a vacation and stay at the same hotel my wife and I had just enjoyed—and in the same room!
I told him I had a reward in mind, and we made a list of four or five things that needed to happen. We posted this list in the hall of our office, along with a picture of this fantastic resort. The goal was that when those five steps were achieved and our business was stabilized, Curtis could quit his job and come into the business full time. But equally rewarding to him was that he could also take his wife on an all expense paid trip to stay in this same hotel. I found a picture of this hotel and drew stick figures of Curtis and his wife staying on the twenty-seventh floor and enjoying the view. I even added a picture of its world-renowned restaurant because I knew his wife likes to dine at exclusive restaurants. On the bottom of my artwork, I added a deadline of thirty-five days to earn this reward. Curtis was salivating, even though we were not sure how this was going to happen. But we did reach each of our goals, and Curtis and his wife did get to have a fantastic vacation. And my reward was that I now had him working with me in our business full time.